About me
Nihal Noushad
I’m a Hybrid UX Designer & Researcher bridging the gap between complex systems and human emotion.
Currently a Co-founder/Lead seeking to bring a strategic, ownership-driven mindset to a dedicated product team.
Off-hours techno DJ applying rhythm and flow to design experiences that feel effortless.
what I can do for you
As a digital designer, I am a visual storyteller, crafting experiences that connect deeply and spark creativity.
1. UX Research & Strategy
Wireframing and prototyping
Identify patterns, pain points, and user behaviours
Create personas, journey maps, and research insights
Translate findings into clear, actionable design direction
2. UI & Interaction Design
Logo and brand identity design
Social media graphics and ad creatives
Infographics and data visualization
Custom illustrations and icons
3. Product & Experience Design
Responsive website design
Landing page design and optimization
Webflow development and customization
Website maintenance and updates
4. Conceptual & Experimental Design
Explore early-stage concepts and design ideas
Prototype interactions and user flows quickly
Experiment with motion, gamification, and engagement
Push creative boundaries through visual storytelling
5. Branding
Brand strategy and identity development
Visual style guide creation
Typography and color scheme selection
Brand storytelling and messaging
1. UX Research & Strategy
Wireframing and prototyping
Identify patterns, pain points, and user behaviours
Create personas, journey maps, and research insights
Translate findings into clear, actionable design direction
2. UI & Interaction Design
Logo and brand identity design
Social media graphics and ad creatives
Infographics and data visualization
Custom illustrations and icons
3. Product & Experience Design
Responsive website design
Landing page design and optimization
Webflow development and customization
Website maintenance and updates
4. Conceptual & Experimental Design
Explore early-stage concepts and design ideas
Prototype interactions and user flows quickly
Experiment with motion, gamification, and engagement
Push creative boundaries through visual storytelling
5. Branding
Brand strategy and identity development
Visual style guide creation
Typography and color scheme selection
Brand storytelling and messaging
1. UX Research & Strategy
Wireframing and prototyping
Identify patterns, pain points, and user behaviours
Create personas, journey maps, and research insights
Translate findings into clear, actionable design direction
2. UI & Interaction Design
Logo and brand identity design
Social media graphics and ad creatives
Infographics and data visualization
Custom illustrations and icons
3. Product & Experience Design
Responsive website design
Landing page design and optimization
Webflow development and customization
Website maintenance and updates
4. Conceptual & Experimental Design
Explore early-stage concepts and design ideas
Prototype interactions and user flows quickly
Experiment with motion, gamification, and engagement
Push creative boundaries through visual storytelling
5. Branding
Brand strategy and identity development
Visual style guide creation
Typography and color scheme selection
Brand storytelling and messaging
Discover My Journey in Design
My path is defined by a curiosity for how humans interact with machines, grounded in engineering and inspired by rhythm.
Product designer
SketchNetCreatives
2024 - Present
Product designer
SketchNetCreatives
2024 - Present
Product designer
SketchNetCreatives
2024 - Present
MSc HCI Design
City University London
2023 - 2024
MSc HCI Design
City University London
2023 - 2024
MSc HCI Design
City University London
2023 - 2024
JUNIOR SOFTWARE DEVELOPER
UST
2020 - 2022
JUNIOR SOFTWARE DEVELOPER
UST
2020 - 2022
JUNIOR SOFTWARE DEVELOPER
UST
2020 - 2022
BTech Electronics Engineering
RSET
2016 - 2020
BTech Electronics Engineering
RSET
2016 - 2020
BTech Electronics Engineering
RSET
2016 - 2020
My Tech Stack
I build with intention. Figma for scalable systems. Framer for bridging code and design. AI for acceleration. Each tool supports how I think, validate, and create.
Figma
My command centre for high-fidelity UI, inclusive design systems, and rapid collaborative prototyping.
Figma
My command centre for high-fidelity UI, inclusive design systems, and rapid collaborative prototyping.
Framer
Where I bridge design and development—shipping responsive, interactive sites that rely on real code logic.
Framer
Where I bridge design and development—shipping responsive, interactive sites that rely on real code logic.
Rive
My engine for state-driven interaction. I use Rive to build logic-based animations that bridge the gap between motion design and production code.
Rive
My engine for state-driven interaction. I use Rive to build logic-based animations that bridge the gap between motion design and production code.
Maze
My go-to for rapid usability testing. I use it to validate concepts and gather actionable metrics from real users before building.
Maze
My go-to for rapid usability testing. I use it to validate concepts and gather actionable metrics from real users before building.
Stark
The gatekeeper for inclusivity. I use this to run rigorous accessibility audits and ensure WCAG 2.2 compliance.
Stark
The gatekeeper for inclusivity. I use this to run rigorous accessibility audits and ensure WCAG 2.2 compliance.
Hotjar
My lens for behavioral research. I use heatmaps and session recordings to understand how users actually navigate live products.
Hotjar
My lens for behavioral research. I use heatmaps and session recordings to understand how users actually navigate live products.
Generative AI
My efficiency partners (ChatGPT, Midjourney, Relume) for rapid research synthesis, copy refinement, and visual exploration.
Generative AI
My efficiency partners (ChatGPT, Midjourney, Relume) for rapid research synthesis, copy refinement, and visual exploration.
DESIGN WITH STRUCTURE & SOUL
My process blends strategy and creativity to address challenges, craft solutions, and deliver designs that effectively communicate your message.
01.
DISCOVERY & EMPATHY
I listen first. Using mixed-method research to understand the human context behind the business problem. I deploy techniques like diary studies and stakeholder interviews to uncover latent needs that quantitative data alone misses.
01.
DISCOVERY & EMPATHY
I listen first. Using mixed-method research to understand the human context behind the business problem. I deploy techniques like diary studies and stakeholder interviews to uncover latent needs that quantitative data alone misses.
01.
DISCOVERY & EMPATHY
I listen first. Using mixed-method research to understand the human context behind the business problem. I deploy techniques like diary studies and stakeholder interviews to uncover latent needs that quantitative data alone misses.
02.
Definition & Strategy
I define the "North Star," synthesizing data to ensure we solve the right problem, not just the obvious one. This involves transforming raw insights into actionable personas and journey maps that align business KPIs with user realities.
02.
Definition & Strategy
I define the "North Star," synthesizing data to ensure we solve the right problem, not just the obvious one. This involves transforming raw insights into actionable personas and journey maps that align business KPIs with user realities.
02.
Definition & Strategy
I define the "North Star," synthesizing data to ensure we solve the right problem, not just the obvious one. This involves transforming raw insights into actionable personas and journey maps that align business KPIs with user realities.
03.
IDEATION & ARCHITECTURE
I move to wireframes and flows, validating technical feasibility early thanks to my dev background. I prioritize logic-driven layouts and rapid prototyping to stress-test the information architecture before pixels are polished.
03.
IDEATION & ARCHITECTURE
I move to wireframes and flows, validating technical feasibility early thanks to my dev background. I prioritize logic-driven layouts and rapid prototyping to stress-test the information architecture before pixels are polished.
03.
IDEATION & ARCHITECTURE
I move to wireframes and flows, validating technical feasibility early thanks to my dev background. I prioritize logic-driven layouts and rapid prototyping to stress-test the information architecture before pixels are polished.
04.
SYSTEMS & ACCESSIBILITY
I build visual layers with inclusivity in mind, stress-testing components for resilience. I design scalable design systems and run rigorous WCAG 2.2 audits to ensure the product is usable by everyone, everywhere.
04.
SYSTEMS & ACCESSIBILITY
I build visual layers with inclusivity in mind, stress-testing components for resilience. I design scalable design systems and run rigorous WCAG 2.2 audits to ensure the product is usable by everyone, everywhere.
04.
SYSTEMS & ACCESSIBILITY
I build visual layers with inclusivity in mind, stress-testing components for resilience. I design scalable design systems and run rigorous WCAG 2.2 audits to ensure the product is usable by everyone, everywhere.
05.
VALIDATION & HANDOFF
I test with real users against KPIs and deliver detailed docs that developers actually enjoy reading. I close the loop with usability testing and provide pixel-perfect specs that bridge the gap between design files and production code.
05.
VALIDATION & HANDOFF
I test with real users against KPIs and deliver detailed docs that developers actually enjoy reading. I close the loop with usability testing and provide pixel-perfect specs that bridge the gap between design files and production code.
05.
VALIDATION & HANDOFF
I test with real users against KPIs and deliver detailed docs that developers actually enjoy reading. I close the loop with usability testing and provide pixel-perfect specs that bridge the gap between design files and production code.
Hi
Hi
Hi
Let's work together
Let’s build something impactful together—whether it’s your brand, your website, or your next big idea.